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AN OVERVIEW

Our story starts with the formation of Involvement Packaging in the 1970s in the West Midlands, by Arjen’s father. Andrew Cooper saw a gap in the market to supply UK manufacturers with the things they needed to safely and securely store and transport their products in.  It was something that, until that point, hadn’t been done that well.

Over time the business grew its product range to include not just buckets, but jerrycans, bottles, tubs, large drums and a large range of tinplate and aluminium products.

The mid-1990s to mid-2000s saw Involvement Packaging grow through a series of acquisitions. This included a metal packaging specialist in Manchester, Kenyon’s Containers – providing growth in an important product group and also to customers in the industrial North. Other strategic gains were Ashtown Packaging, Dublin, dating back to 1914 and L&B Containers, Glasgow.

In 2005, another Midlands firm De la Pak was acquired as part of the strategic growth plans. The merger of De la Pak and Involvement Packaging led to the creation of the trading name, Invopak. 

Product diversification, using a range of materials to suit different purposes, is vital for success in the sector, because customers typically use many different types of packaging, all of which they expect to be obtainable from a single supplier. Our 10-year acquisition project made the necessary product proliferation possible, paving the way for the next phase – under the leadership of Arjen Cooper-Rolfe.

Arjen officially joined as CEO in January 2011 and embarked with his team on the transformation of what was still a stereotypically traditional family business into a progressive people-involved organisation.

Find out more about Arjen’s story →

HOW INVOLVEMENT WENT BEYOND PACKAGING TO BECOME BRITAIN’S BEST TEAM-LED BUSINESS.

We have radically transformed over the past decade from a very traditional, half-century-old family concern in the Midlands into a pre-eminent business of its kind, continually pushing the sector forward. The journey began with our industrial packaging brands: Invopak, Manupak and OiPPS.

IT’S NOT ABOUT THE PRODUCT, IT’S ABOUT THE PEOPLE

When our CEO, Arjen Cooper-Rolfe left the commercial property world in 2011 to take over his family’s packaging business, it was an analogue operation rooted in the past, but with enormous potential.

Arjen and the team embarked on a decade-long, radical cultural and service-led transformation. 

Underpinning our transcendence is our belief that just because we’re an SME that doesn’t mean we can’t operate at the very highest level. We’re now one of Britain’s most progressive companies in our approach to people, and customer service – with a groaning sideboard of awards and independent accolades to prove it. 

“Together we’ve transformed this business over the past decade by recognising that it’s not about the product, it’s about making the people better.” Arjen Cooper-Rolfe

Our entire team from operations to our CEO is on a mission to develop groundbreaking ways of working. Striving to improve the way that we do things by one percent every single day.

We have embraced the ethos of a common purpose and set of values to drive a ‘culture of high performance’. Everything we do, we bring back to our Values Handbook, now in its eighth edition and described ‘as important as your contract of employment’.

And Britain’s business experts have taken notice.

BUILDING MORE WORLD CLASS TEAM-LED BUSINESSES

Our drive to build world-class businesses driven by their people continues on an even steeper trajectory into the new decade.

Invo Fulfilment makes everything we’ve learned about pallet storage and palletised distribution available to partner brands, backed by our investments in top-class warehousing and digitised customer care. Invo Technology’s outsourced IT services mean that customers can experience our one-team ethos right inside their own businesses.

As always, our teams push ahead with their shared mission to make our businesses as successful as possible.

There’s no time to lose. No Stop Signs. No Speed Limits. Get Involved.

AN OVERVIEW

1970

Our story starts with the formation of Involvement Packaging in the 1970s in the West Midlands of the UK, by our current owner Arjen Cooper-Rolfe’s father. Andrew Cooper saw a gap in the market for small to medium-sized companies who needed to package paints, coatings and chemicals produced in Over time the business grew its product range to include not just buckets, but jerrycans, bottles, tubs, large drums and a large range of tinplate and aluminium products.

1990

The mid-1990s to mid-2000s saw Involvement Packaging grow through a series of acquisitions. This included a metal packaging specialist in Manchester, Kenyon’s Containers – providing growth in an important product group and also to customers in the industrial North. Other strategic gains were Ashtown Packaging, Dublin, dating back to 1914 and L&B Containers, Glasgow. Over time the business grew its product range to include not just buckets, but jerrycans, bottles, tubs, large drums and a large range of tinplate and aluminium products.

2005

In 2005, another Midlands firm De la Pak was acquired as part of the strategic growth plans. The merger of De la Pak and Involvement Packaging led to the creation of the trading name, Invopak. 

Product diversification, using a range of materials to suit different purposes, is vital for success in the sector, because customers typically use many different types of packaging, all of which they expect to be obtainable from a single supplier. Our 10-year acquisition project made the necessary product proliferation possible, paving the way for the next phase – under the leadership of Arjen Cooper-Rolfe.

2011

Arjen officially joined as CEO in January 2011 and embarked with his team on the transformation of what was still a stereotypically traditional family business into a progressive people-involved organisation.

Find out more about Arjen’s story →

HOW INVOLVEMENT WENT BEYOND PACKAGING TO BECOME BRITAIN’S BEST TEAM-LED BUSINESS.

We have radically transformed over the past decade from a very traditional, half-century-old family concern in the Midlands into a pre-eminent business of its kind, continually pushing the sector forward. The journey began with our industrial packaging brands: Invopak, Manupak and OiPPS.

IT’S NOT ABOUT THE PRODUCT, IT’S ABOUT THE PEOPLE

When our CEO, Arjen Cooper-Rolfe left the commercial property world in 2011 to take over his family’s packaging business, it was an analogue operation rooted in the past, but with enormous potential.

Arjen and the team embarked on a decade-long, radical cultural and service-led transformation. 

Underpinning our transcendence is our belief that just because we’re an SME that doesn’t mean we can’t operate at the very highest level. We’re now one of Britain’s most progressive companies in our approach to people, and customer service – with a groaning sideboard of awards and independent accolades to prove it. 

“Together we’ve transformed this business over the past decade by recognising that it’s not about the product, it’s about making the people better.” Arjen Cooper-Rolfe

Our entire team from operations to our CEO is on a mission to develop groundbreaking ways of working. Striving to improve the way that we do things by one percent every single day.

We have embraced the ethos of a common purpose and set of values to drive a ‘culture of high performance’. Everything we do, we bring back to our Values Handbook, now in its eighth edition and described ‘as important as your contract of employment’.

And Britain’s business experts have taken notice.

BUILDING MORE WORLD CLASS TEAM-LED BUSINESSES

Our drive to build world-class businesses driven by their people continues on an even steeper trajectory into the new decade.

Invo Fulfilment makes everything we’ve learned about pallet storage and palletised distribution available to partner brands, backed by our investments in top-class warehousing and digitised customer care. Invo Technology’s outsourced IT services mean that customers can experience our one-team ethos right inside their own businesses.

As always, our teams push ahead with their shared mission to make our businesses as successful as possible.

There’s no time to lose. No Stop Signs. No Speed Limits. Get Involved.

JUDGE'S COMMENTS FROM VARIOUS AWARDS INCLUDE:

  • “Awe inspiring.”
  • “An amazing journey.”
  • “Fantastic, the best digital transformation I have ever seen!”
  • “Stellar and sustained results spanning every area of the performance scorecard!”
  • “The company is growing rapidly by sharing the vision and goals of the company with all its members and innovating its business.”
  • “Inspirational story of defying the odds through focus and consistently challenging the norm.”
  • “A wonderful example of a family-owned business with clear lines of communication inside and out.”

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